Question Overview: This question is a test of the applicant's drive and initiative. You want a copywriter who is always looking for ways to improve. If they say that they have not done anything to improve themselves, then they are not likely to be a good fit for your company.
Sample Answer: I've taken several classes on copywriting and have read several books on the subject. I've also been networking with other copywriters in my field.
Question Overview: This question is important because it will give you insight into the applicant's background. You want to know if they have a formal education in writing, or if they learned the trade on their own. You also want to know if they have experience in the field.
Sample Answer: I have a bachelor's degree in English and a master's degree in copywriting. I've been working as a professional copywriter for three years.
Question Overview: This question is a test of the applicant's work ethic. You want a copywriter who is willing to work hard, but also knows when to take a break. The right candidate will be able to tell you how they would balance these two important elements of a successful copywriting campaign.
Sample Answer: I would make sure that I was meeting deadlines and delivering quality work. I would also make sure that I was taking time out for myself and my family.
Question Overview: This question is a test. You want to see how your applicant handles challenges. If they are unable to overcome obstacles, they will not be able to overcome the obstacles of your business. You want a copywriter who can handle the unexpected.
Sample Answer: The biggest challenge I've faced in my previous positions was the need to meet deadlines. I've learned that it is important to manage my time well and to always be prepared for an emergency project.
Question Overview: This question is a test. You want to see if the applicant will be a good fit for your company. If they say they prefer to work alone, you may want to reconsider. A good copywriter works well in a team environment. They need to be able to communicate with other departments and work well with others.
Sample Answer: I prefer a team environment where I can bounce ideas off of others and collaborate on projects.
Question Overview: This question is a test of the applicant's goals. You want to hire someone who has a clear vision of where they want to be in the future. You also want to hire someone who is willing to put in the work to get there.
Sample Answer: I see myself as a successful copywriter with your company. I have big plans for your company and I am willing to put in the work to make it happen.
Question Overview: Higher education is not always necessary to be a good copywriter. However, if your company has a formal educational requirement, this question will help you determine if the applicant meets that requirement. If they do not have the required degree, you can ask them to explain why they are qualified to do the job.
Sample Answer: I have been an active member of my university's copywriting club. I have also written for the school newspaper and literary magazine.
Question Overview: This question is a test. You want to see if the applicant has experience in the field. If they have not had any experience, you need to ask yourself if they are ready to take on the responsibilities of a copywriter. If they have had experience, you want to see how that experience has prepared them for your company.
Sample Answer: I have interned at several companies in the past, including XYZ and ABC. I have learned a lot from my experiences and am ready to take on more responsibility.
Question Overview: This is a very common question, and it is important to see how the applicant answers it. You want to see how they view themselves and how they view their work. If they are humble, they will list their weaknesses first. If they are confident, they will list their strengths first.
Sample Answer: My strengths are my ability to write clear and concise copy that gets results. My weakness is that I am a perfectionist and I have a hard time letting go of projects once I start them.
Question Overview: A good copywriter is motivated by the desire to succeed. They are driven to do their best work and to help your company succeed. You want to hire someone who is motivated by the desire to do a good job.
Sample Answer: I am motivated by the desire to help your company succeed. I want to make sure that your company gets the best return on its investment in my services.
Question Overview: This question is a test. You want to know if the applicant is confident in their abilities. If they are not, then they may not be the best fit for your company. You want a copywriter who knows their strengths and can deliver on them.
Sample Answer: I have been a copywriter for five years and have worked with many different companies. I know what it takes to be successful in this position.
Question Overview: This is a trick question. It is meant to see how well the applicant can think on their feet. You want someone who can think quickly and come up with a creative answer.
Sample Answer: I would describe this phone as the best phone in the world. It is sleek, stylish and has all the features you need to make your life easier.
Question Overview: This is a question to see how the applicant approaches a new project. You want someone who is willing to put in the time to research and understand your industry. You also want someone who is not afraid to ask questions.
Sample Answer: I would start by reading up on your company and your competitors. I would also look at your website and any other public information you have available. I would then reach out to you for a meeting to discuss your goals and objectives.
Question Overview: This question is a test. You want to know if the applicant is capable of achieving their goals. You want to know if they are a self-starter. You want to know if they are willing to put in the work to get the job done.
Sample Answer: I am proud of my ability to meet deadlines and exceed expectations. I am proud of my ability to create great copy for my clients.
Question Overview: This question is designed to see how well the applicant knows your company. You want a copywriter who is familiar with your business and its products. If they don't know anything about your company, they may not be the best fit for the job.
Sample Answer: I know that eHarmony is a matchmaking site for singles. I know that you have a large membership base and that you are one of the most successful dating sites on the internet.
Question Overview: This is a question that is important to you as a business owner. You want to know that the applicant is aware of the differences in the two industries. You also want to know that they are not just jumping into the industry because it is lucrative. You want a copywriter who understands the industry and has a passion for it.
Sample Answer: I have always been interested in pharmaceuticals and their effects on people. I want to be a part of this industry and help people live better lives.
Question Overview: This question is all about the applicant's ability to work with others. If they are unable to work with others, they will not be able to work with your team. You want a copywriter who can work well with others and who is a team player.
Sample Answer: I am a team player and I understand that everyone has different personalities. I am able to work well with others and I am able to compromise when necessary.
Question Overview: This question is designed to see how the applicant handles criticism. You want a copywriter who can take criticism and learn from it. If the candidate is defensive or combative, they may not be a good fit for your company.
Sample Answer: I have had to deal with difficult feedback in the past. I take the criticism and use it to grow as a writer. I am always looking for ways to improve my writing skills.
Question Overview: This question is a test of the applicant's ability to prioritize. You want a copywriter who can manage multiple projects at once. You also want to know that they will be able to prioritize your projects over their own.
Sample Answer: I prioritize my work by the deadlines. I always make sure I have enough time to complete my work.